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When you create a new page or content item, XperienCentral assigns a friendly URL to it based on the rules explained in the previous sections. For each new page/content item you create, a check is made to see whether the requested friendly URL is available. If the friendly URL that the page/content item wants is available, it is granted. If, however, the friendly URL is already in use, a message will appear in the "Properties of all versions" section of the SEO tab in Content Item Properties indicating that the desired friendly URL is already in use and that a new friendly URL has been assigned to the current page/item. A friendly URL can already be used by another content item or it can also be a reserved context path. For example, the friendly URL title 'Contact' is already claimed by another page, content item or it is a reserved context path. When the page below entitled "Contact" is created, an indicator that the friendly URL is already claimed displays above the page.
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